Monday, February 8, 2010

1974 Wonder Bread Trading Cards Mystery

Over at Misce-Looney-ous, Jerry Beck has been asking for info on some Looney Tunes cards apparently included in packages of Wonder Bread in 1974. He's got five, and he'd like to know the total number in the set, and any other info anyone might be able to offer. I can't say how many there are, but I can make it all a bit more mysterious. I have two; this one:

...and, surprisingly, this one:
While it's certainly true that these were both in the category of "Things that are owned by Warner Communications, Inc.," such commingling of their properties was pretty unusual at that time. I got this card maybe twenty-five years ago and assumed it was part of some unknown set of DC cards until a few years ago when I found the Cool Cat card. I'm still not ruling out the possibility that these were just two different sets issued the same year, but they certainly seem to be part of the same thing. The lettering matches, and the artist here is clearly not accustomed to drawing superheroes (I like the way that Supie looks like Victor Mature). So... that's all I have to add to the puzzle. Anyone else want to chime in?


G.G. said...

I always thought it was weird, when Six Flags repurposed the Pac-Man Play Fort into the Looney Tunes Play Fort around 1983-84, they included Cool Cat and Merlin Mouse among the eight or nine featured characters.

Jerry Beck said...

I love that Cool Cat card!!! If you want to trade for Henery Hawk, let me know!

Jonathan Baylis said...

Contact the nice folks at Non-Sport Update (an entertainment trading cards publication). Roxanne or Harris Toser might be able to help you!
Good luck,

Mike Rhode said...

I've got some of these somewhere - I don't think it was Wonderbread though - maybe a snack cake? After the latest blizzard, I'll try to dig them out.

Ted Dawson said...

Do a Google search for "1974 Wonder Bread Trading Cards." A quick scan shows DC superheroes, Disney characters, football players, Harlem Globetrotters, etc.

Anonymous said...

A quick search on ebay discovered someone selling a near complete set. This was a 30 card set inserted into wonder bread in 1974that included DC Comic characters and Warner Brother characters. The 30 cards in no special order
Clark Kent
Lois Lane
The Joker
The Riddler
The Penguin
Wonder Woman
Bugs Bunny
Elmer Fudd
Daffy Duck
Honey Bunny
Road Runner
Wile E Coyote
Porky Pig
Foghord Leghorn
Henry Hawk
Yosemite Sam
Speedy Gonzales
Tasmanian Devil
Merlin the Magic Mouse
Pepe Le Pew
Beaky Blizzard
Cool Cat
Petunia Pig

Anonymous said...

I recently saw a superman card from this set sell for a few dollars. Does anyone know the value of some of the others? I have about 15 supermans, 12 batmans, a few riddlers, an Elmer Fudd, a cool cat, a daffy duck, and a Lois lane. Any help would be appreciated.

Anonymous said...

I had the Cool Cat card, right from a bag of fresh Wonder Bread. I recall seeing other character cards in other loafs including Batman, WW and Green Lantern.

morsan terry said...
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