Monday, February 8, 2010

1974 Wonder Bread Trading Cards Mystery

Over at Misce-Looney-ous, Jerry Beck has been asking for info on some Looney Tunes cards apparently included in packages of Wonder Bread in 1974. He's got five, and he'd like to know the total number in the set, and any other info anyone might be able to offer. I can't say how many there are, but I can make it all a bit more mysterious. I have two; this one:


...and, surprisingly, this one:
 
While it's certainly true that these were both in the category of "Things that are owned by Warner Communications, Inc.," such commingling of their properties was pretty unusual at that time. I got this card maybe twenty-five years ago and assumed it was part of some unknown set of DC cards until a few years ago when I found the Cool Cat card. I'm still not ruling out the possibility that these were just two different sets issued the same year, but they certainly seem to be part of the same thing. The lettering matches, and the artist here is clearly not accustomed to drawing superheroes (I like the way that Supie looks like Victor Mature). So... that's all I have to add to the puzzle. Anyone else want to chime in?

10 comments:

  1. I always thought it was weird, when Six Flags repurposed the Pac-Man Play Fort into the Looney Tunes Play Fort around 1983-84, they included Cool Cat and Merlin Mouse among the eight or nine featured characters.

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  2. I love that Cool Cat card!!! If you want to trade for Henery Hawk, let me know!

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  3. Contact the nice folks at Non-Sport Update (an entertainment trading cards publication). Roxanne or Harris Toser might be able to help you!
    Good luck,
    Jonathan

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  4. I've got some of these somewhere - I don't think it was Wonderbread though - maybe a snack cake? After the latest blizzard, I'll try to dig them out.

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  5. Do a Google search for "1974 Wonder Bread Trading Cards." A quick scan shows DC superheroes, Disney characters, football players, Harlem Globetrotters, etc.

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  6. A quick search on ebay discovered someone selling a near complete set. This was a 30 card set inserted into wonder bread in 1974that included DC Comic characters and Warner Brother characters. The 30 cards in no special order
    Superman
    Clark Kent
    Lois Lane
    Batman
    Robin
    The Joker
    The Riddler
    Catwoman
    The Penguin
    Aquaman
    Wonder Woman
    Bugs Bunny
    Elmer Fudd
    Daffy Duck
    Honey Bunny
    Road Runner
    Wile E Coyote
    Tweety
    Sylvester
    Porky Pig
    Foghord Leghorn
    Henry Hawk
    Yosemite Sam
    Speedy Gonzales
    Tasmanian Devil
    Merlin the Magic Mouse
    Pepe Le Pew
    Beaky Blizzard
    Cool Cat
    Petunia Pig

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  7. I recently saw a superman card from this set sell for a few dollars. Does anyone know the value of some of the others? I have about 15 supermans, 12 batmans, a few riddlers, an Elmer Fudd, a cool cat, a daffy duck, and a Lois lane. Any help would be appreciated.

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  8. I had the Cool Cat card, right from a bag of fresh Wonder Bread. I recall seeing other character cards in other loafs including Batman, WW and Green Lantern.

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